Unlocking the Freedom Formula

Episode Summary

Does growth feel harder than it should? The problem might not be your strategy, your team, or your target market. The problem might be you!

In this episode of the Make Space for More podcast, Melissa Swink shares her personal journey from being a solopreneur to leading a team, emphasizing the importance of creating a business model that allows for freedom and flexibility. Melissa also shares the five common roadblocks that business owners experience on their path to growing their businesses. This episode is filled with practical advice and insights for entrepreneurs looking to scale their businesses in a way that is authentic and sustainable. 

Key Highlights:

  • If your business can't function without you, it's not a business, it’s a job.

  • It’s important to design your freedom as your business grows.

  • There are five common roadblocks to growing a business: 

    • Doing everything yourself

    • Perfectionism

    • Avoiding systems and structure

    • Undercharging for your products or services

    • Having a lack of vision or clarity

About Melissa:
Melissa Swink, Founder & CEO of Melissa Swink & Co., has a team of virtual assistants who provide administrative and marketing support for small businesses and non-profits.

Since 2012, Melissa and her team have helped more than 100 businesses grow through the services they offer, and she is dedicated to helping entrepreneurs create profitable, scalable businesses they love.

Her work is all about doing what works (and eliminating what doesn’t) and driving real, measurable results. Visit www.melissaswink.com to learn more! 

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